Public relations strategies and tactics

The unit offers an in-depth study of the theory and practice of public relations. It analyzes the operation of public relations in the context of modern organizations and its impact on the various publics – internal and external. The unit will also focus on professional development on the field as well as in core issues and principles such as corporate social responsibility, media relations, planning, employee relations and consumer relations.


The lecture will be held by Dr. Dimitrios V. Nikolaidis, Head of the Business Administration and Economics Department and Senior Lecturer in Marketing at CITY College – the International Faculty of the University of Sheffield.

For the academic year 2012 – 2013 by May, the Managers Academy will hold a total of 12 weekend lectures on specialized qualifications in the programs: Strategic Management, Strategic Marketing and Finance. To view the full program click here.

 

Apply now!
For more information please contact Managers Academy admissions office at

office@managersacademy.mk
+389 2 3064 533,
+389 78 360059,
23 Prashka Str. 1000 Skopje, R. Macedonia

 

Gallery